DEER, FALLOW DEER AND ROE DEERROE DEER BECOMES THEPROCESSED INTO GARMENTS.The Meindl brand cooperates with the hunting associationRügen-Hiddensee.
Rügen is the northernmost part of Germany.The largest island in Germany has an area roughlycomparable to the size of the BerchtesgadenerLand, the southernmost part of Germany.From a bird’s eye view, the Berchtesgadener Land isa big pile of high mountains and Rügen an island surroundedisland surrounded by the Baltic Sea.Nevertheless, both have a lot in common.The wonderful nature, the tourism, large areasthat are sustainably hunted and used for agricultureand, in particular, people who are proud of their region andregion and who protect flora and fauna andand care for them responsibly.Last year (May 2022), I was invited to visit the island ofthe island of Rügen for the first time. Thomas Nissen, Presidentof the Mecklenburg-Vorpommern State Hunting Association,invited my family and me to visit him.When we first met 2 years ago, he always told me howalways told me how beautiful Rügen is and how greathunting is there by the sea. He wanted to show me and myand my family.I have to admit, I was surprised and impressedby what we were all able to experience up there.Incredibly friendly and hospitable people.A cultural landscape whose flora and faunaand the Baltic Sea, a sea that fascinated us all,that fascinated us all.
I had no idea of the incredible diversity andand density of wildlife on Rügen.Roe deer and fallow deer in large herds, large stags,mouflons and wild boar, foxes, hares and pheasants,hares and pheasants.All during an extended stalking walk over thegentle hills and through the island’s forests. Asight that every hunter dreams of.That evening, over a glass of rum and a cigar
In this way, they can stillpeople a lot of pleasure.Sustainability has been at the forefront in Rügen for many years.front line. The meat from the animals is processed locally on Rügenand marketed regionally. You won’t find more sustainabilityand appreciation you will not findanywhere else so quickly.An exemplary attitude towards animals and people.People get excellent meat and, from this yearproducts that are processed from the skin of the animal.processed from the skin of the animal. This saves a lot of natural resourcesresources and protect our environment.A small contribution to making our world a little bit better.a little better.
sitting in front of the open fire and philosophizing about hunting,we both had the idea of a “North SouthCooperation”.Rügen collects the blankets from the hunted wild animalsand we tan and process the leather into greatgarments.No sooner said than done. In September 2022, several thousandthousand blankets were collected by the individual game processorsand hunting associations and brought to our tannery.tannery.Previously, the blankets were either disposed of orsimply buried on site.Now the blankets are being put to good use andprocessed sustainably.
This usually involves work. With beautifulwork and with people who have an appreciationfor what they and we do.With a great deal of personal commitment, Thomas Nissen has convinced hisconvinced his hunters and colleagues that we should continue tomore of these associations and hunters in the future toto collect the blankets professionallyand thus become part of a circular system.We would like to take this opportunity to thank all the hunters andhunters and their organizations who are alreadyalready participate or want to join this sustainablecooperation in the future.